Coupon codes
Coupons are managed under Products → Coupons.
Coupon capacity depends on your plan: Free 5, Premium 1,000, Business unlimited.
What customers see when a code fails
The code does not exist, or has been disabled.
The code exists but is expired, fully used, or restricted to variants that are
not in the cart.
A coupon’s usage count increments when the order is delivered, not when it
is paid - so the count can look low while orders are still in flight.
Volume discounts
Volume discounts are quantity tiers set per variant, on the variant card. Each tier has a quantity threshold and one of three types:A percentage off, shown on order pages as e.g. “10% off”.
An amount off per unit, shown in your store currency, e.g. “5.00 off total”.
A new unit price, shown in your store currency, e.g. “8.00 each”.
Stopping discounts from stacking
Each variant has a Disable volume discount on coupon toggle. When enabled, volume pricing is dropped if the customer applies a coupon code, so the two discounts never combine on the same line item. Decide this per variant based on your margin - the default is that both can apply.Pop-up offers
Products → Pop-up Offers manages storefront discount dialogs. These are shown to visitors on your storefront and are configured separately from coupon codes.Affiliate discounts
Affiliate discounts are a fourth, separate mechanism: they are configured per product on the product editor’s Affiliate tab, where you can use your store’s default affiliate discount, set a custom percentage, or turn it off for that product. They apply when a customer arrives through an affiliate link rather than by entering a code.Applying discounts in bulk
The Products list supports bulk updates, including the affiliate discount across many products at once. Coupon codes themselves are store-wide by default, so a single code is usually simpler than editing many products.Next steps
Products & Variants
Pricing, quantity limits and stock modes.
Managing Orders
See which coupons were used on an order.
Coupons API
Create and manage coupons programmatically.
Affiliates API
Configure affiliate commission and discounts.